Sonyett Bailey
Senior Director of Marketing
Sonyett Bailey is responsible for developing integrated, multi-platform marketing programs that advance ProLiteracy sales, fundraising, advocacy, and thought leadership in adult education.
Sonyett has over 15 years of experience leading B2B marketing strategy, demand generation, and brand development across global SaaS and enterprise organizations. She specializes in pipeline growth, digital campaigns, SEO, account-based marketing, and marketing operations, with a strong focus on aligning marketing efforts with strategic outcomes.
Prior to joining ProLiteracy, Sonyett served as director of marketing at Sapience Analytics, where she led integrated marketing initiatives that rapidly grew the revenue pipeline in less than two years.
Sonyett holds a bachelor’s degree in journalism from The University of Texas at Austin and a Master’s of Business Administration, Management, from University of Phoenix.